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Shoff Darby Partners with Lawley Insurance

As of October 1st, 2023, Shoff Darby Insurance Agency has partnered with Lawley Insurance and will now operate as Lawley Shoff Darby. 

We are determined to remain part of an independent, community-oriented organization and this partnership with Lawley creates one of the most dynamic insurance brokerages in the country.

This partnership was orchestrated by Shoff Darby Companies Chairman William Pierz and President Matthew Roberts and Lawley Principals William J. Lawley, Jr., Christopher D. Ross, and Michael R. Lawley.

For over 65 years, Lawley has protected assets and minimized risk to help their customers avoid financial hardship. As the largest merger to date, Lawley will add four locations and 75 employees in Connecticut. This expansion will increase services available to clients, providing business insurance, home and auto insurance, Medicare insurance coverage, wealth management, and employee benefits administration.

Founded in 1887, the Shoff Darby Insurance Agency has assisted their clients with personal insurance, business insurance, and specialized in construction, transportation, and captive insurance. Providing guidance and striving to help clients “make the best decision for themselves, their family, and their business”, the Shoff Darby Insurance Agency holds the focus of “We take care of our customers like family”. Folding into Lawley gives Shoff Darby the ability to use the national resources of a Top 100 Insurance Broker while maintaining independence. The Shoff Darby team will also have access to Lawley’s dedicated practice groups, which offer expertise in high-profile business segments.

“We were determined to remain part of an independent, community-oriented organization, and we could not be happier for our staff, our clients, and our communities that we were able to forge this partnership with Lawley,” says William Pierz, Chairman of Shoff Darby Companies, Inc.

“Partnering with Shoff Darby, an agency that holds similar values to Lawley, aids in our continued efforts to expand our footprint throughout the tri-state area,” says Chris Ross, Lawley Principal.

“We’ve been able to see continued growth through 2023. With our partnership and biggest merger to date with Shoff Darby Companies, we are positioned to continue to offer the best services to our clients throughout our footprint,” says Mike Lawley, Principal.

“We are passionate about helping one another, working as a team, and growing together while supporting our clients and our communities,” says Lawley Principal, Bill Lawley, Jr. 

“We hope that individuals, families, and business clients will experience the positive impacts from the expanded services across our footprint and will trust in Lawley for years and even generations to come.”

“This merger with Lawley creates one of the most dynamic insurance brokerages in the country. I’m extremely excited for our clients, employees, and our communities to reap the benefits from this incredible partnership,” says Matt Roberts, Shoff Darby President.

For more information on Lawley, visit